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EN ROUTE Magazine
EN ROUTE Magazine

Business
Out of Office: Christophe Georges
 
Notes for the modern business traveller, from Christophe Georges, president and chief operating officer of Bentley Motors Inc.
 

With a roster of clients
 
that includes Queen Elizabeth II and a product making cameo appearances in The Thomas Crown Affair and The Hangover, you might expect this big wheel to rest on his laurels. But Christophe Georges has proven he's nothing if not driven.
 
Always listen to your customers.
 
In business, now's a good time to position yourself in emerging markets.
 
In my carry-on you'll find Attirances, a book by Didier van Cauwelaert.
 
My eureka moment When I made the decision to join Bentley it was a dormant brand but I sensed its potential.
 
My go-to gadget I always wanted a Continental GT coupe, and after 12 years with Bentley, I finally made it happen.
 
Best place to power lunch The Butcher Shop, a short walk from our Boston office. It's casual, refined and has a great wine selection. As a Frenchman, I can't leave without ordering the foie gras.
 
The biggest risk I ever took was coming to the U.S. at the start of the downturn in August 2007. It paid off.
 
What I had to learn on the fly How to manage extreme fluctuations in business over the last decade.
 
My business mantra People at work need to be inspired.
 
Window or aisle? Window - for more peace to work or to have a good rest.

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